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Introduction to Campus NIL Outreach
When reaching out to potential non-student donors, it's crucial to maintain consistency and transparency by using the provided Pitch Statement. This ensures full disclosure and provides all necessary information about Campus NIL. Donors should be reminded to include your referral code for tracking and commission purposes.
Understanding University NIL Guidelines
Before initiating outreach, consult with your University NIL Director to review and understand your institution's specific NIL guidelines. This step is vital to avoid prohibited donors and maintain program integrity and eligibility.
Approaching Potential Donors
Use the list below as a reference for potential donor targets. However, don't limit your outreach to this list. Approach all potential donors with equal enthusiasm, as surprises can happen. Every donor counts, especially for those not participating in high-profile sports.
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Alumni Reach Out to Your School's Alumni Office Most schools have an alumni relations or development office that maintains a database of alumni. Contact them directly to request access to relevant data for your cause. They may provide access for free if your initiative aligns with the school's mission or benefits Leverage Social Media Use platforms like LinkedIn, Facebook, or Instagram to search for and connect with alumni. Many schools have official or unofficial alumni groups on these platforms where you can engage members and gather contact information.
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Recent graduates
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Successful alumni in business or sports
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Former student-athlete
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Local Businesses Companies that cater to college students
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Sports-related businesses
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Restaurants and retail stores near campus
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University Boosters
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Existing athletic department donors
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Season ticket holders
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Members of booster clubs
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Corporate Sponsors
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Current university sponsors
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Companies looking to increase brand awareness among students
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Local or regional businesses interested in supporting education
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Community Organizations
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Chambers of Commerce
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Rotary Clubs
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Local sports leagues or associations
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High-Net-Worth Individuals
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Local philanthropists
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Business leaders in the community
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Parents of current or former students
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Fundraising Strategies
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Leverage social media and email campaigns to reach alumni networks
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Emphasize how donations directly reduce the financial burden on students.
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​Highlight the educational and career development aspects of the NIL program Remember to clearly communicate the purpose of the program, its benefits to students, and how donations will be used. Be transparent about the funding model and how non-student contributions directly offset student donations.
Handling Investment Inquiries
While the primary focus is on securing donations, be prepared for potential investors. If you encounter serious investment inquiries, direct them to email their proposals to info@campusnil.com. Campus NIL is a private company with no immediate plans to go public, but it may consider serious investment proposals.
About Campus NIL
Campus NIL is a student-led forum dedicated to creating a supportive community for students. We are actively seeking donations from both students and non-students to support our mission. Your contributions help us build a stronger community and enhance the student experience.
Student Athlete Involvement
Student athletes are not eligible to participate in the Campus NIL Program for financial benefits. However, they are encouraged to assist in fundraising efforts for this important cause. Their support in promoting the program and helping to secure donations is invaluable to our mission. This revised version clarifies that student athletes cannot benefit financially from the Campus NIL Program but can contribute by assisting in fundraising efforts.
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